Pricing

Choose the description model that protects your gross.

Dealer Assist Now offers Self-Service, Full-Service, and a free audit so you can see the value gap before choosing a plan.

$2,500+

Average missed gross per vehicle.

$149/mo

Self-Service per rooftop.

$279/mo

Full-Service starts at 100 units.

48hr

Free audit turnaround.

— Pricing Options

Two ways to work with Dealer Assist Now.

Self-Service gives your team control. Full-Service gives your inventory a dedicated writer. The audit shows which option fits your current gap.

You Do It
Self-Service
$149/mo
Per rooftop. No per-unit fees.
We Do It
Full-Service
From $279/mo
Used, Certified Pre-Owned (CPO), and New included.
Start Here
Free Audit
$0
Three listings. No commitment.
37M+ professionally written descriptions.Dedicated U.S.-based automotive writer.Submit three AI-generated descriptions.
Search by year, make, model, and trim.Photo, window sticker, build sheet, and repair order review.Side-by-side comparison returned.
Unlimited usage for your rooftop.Package, accessory, modification, and condition advantage identification.Missed upgrades valued line by line.
Copy-ready content for your inventory system.Buyer-focused value story creation.Per-vehicle gross impact estimate.
Email support.DMS workflow support on major platforms.Inventory-level projection.
Month-to-month. Cancel anytime.Daily production for active inventory.Results within 48 hours.

— Full-Service Pricing

One price format by inventory size.

Full-Service pricing includes Used, Certified Pre-Owned (CPO), and New inventory. Multi-rooftop groups can request group pricing based on combined volume and workflow needs.

Inventory SizeMonthly PriceInventory SizeMonthly Price
Up to 100 units$279Up to 150 units$329
Up to 200 units$379Up to 250 units$429
Up to 300 units$479Up to 350 units$529
Up to 400 units$579Up to 450 units$629
Up to 500 units$679Up to 550 units$729
Up to 600 units$779Up to 650 units$829
Up to 700 units$879Up to 750 units$929
Up to 800 units$979Need more capacity? Request group pricing.

Full-Service pricing is monthly and based on inventory size. Final setup details may depend on your platform, feed schedule, and multi-rooftop workflow.

— The ROI Calculation

The math starts with value.

A cheap description can still become expensive when it fails to explain why a vehicle is worth more.

A missed lift kit, wheel package, rare factory option, or condition advantage can create avoidable price resistance. The listing should explain the value before the shopper asks for a discount.

The free audit gives you a documented starting point. It shows what Artificial Intelligence missed and what Dealer Assist Now would communicate differently.

Example: 100-Unit Inventory

Average missed gross per vehicle$2,500
Units in inventory100
Estimated value exposure$250,000
What the audit provides
Your actual gap.

The audit replaces broad assumptions with a specific review of three real descriptions from your inventory.

— Three Reasons to Switch

Three reasons dealers switch from AI to Actual Intelligence.

01 – Verify every value add.

Every aftermarket upgrade, condition detail, and price-justifying feature gets verified, documented, and written into the listing.

02 – Support the asking price.

Human descriptions build the value case before the buyer calls, texts, chats, or walks onto the lot.

03 – Use Actual Intelligence.

Our writers review inventory photos, window stickers, build sheets, and dealer-provided documentation. They identify what data-only Artificial Intelligence misses.

— Common Questions

What dealers ask before they start.

We review three current Artificial Intelligence-generated descriptions against your inventory photos and available documentation. You receive a side-by-side breakdown of the value opportunities your current descriptions may be missing.

No obligation. No sales pitch. Just proof.

Self-Service gives your team access to more than 37 million professionally written vehicle descriptions in the Dealer Assist Now style format. You can search by year, make, model, and trim, then customize and apply the copy to your specific unit.

Self-Service is $149 per month, per rooftop, with unlimited usage and no per-unit fees.

Full-Service is priced by inventory size and starts at $279 per month for up to 100 units. The monthly price includes Used, Certified Pre-Owned (CPO), and New inventory under one simplified format.

Multi-rooftop groups can request custom pricing based on total inventory volume and workflow structure.

Your dedicated writer reviews photos, window stickers, build sheets, repair orders, manufacturer data, and dealer-provided documentation. They identify packages, accessories, modifications, condition advantages, and value points that help justify price.

Finished descriptions are built around the vehicle, the buyer, and the value story.

Full-Service supports major automotive inventory and merchandising platforms, including HomeNet, vAuto, Dealer Specialties, CarsForSale, and others. Your writer works from your existing workflow and writes directly where comments are managed.

Before implementation, any automated Artificial Intelligence description generator should be disabled so it does not overwrite professionally written content during later feed cycles.

Self-Service requires no integration. You can copy professionally written content into your preferred inventory system within minutes.

— Not Sure Where to Start?

Start with the audit. The math decides.

Send us three Artificial Intelligence-generated descriptions. We will show the missed value on your actual inventory. That number tells you which option makes sense.

No obligation. No sales pitch. Just proof.