Personal Watercraft (PWCs)

The web is your potential customer’s primary means of seeking out information about products they are interested in buying – including personal watercraft (PWC). To get your inventory in front of potential customers, you need to be where they are and deliver each PWC in the manner your best salesperson would on your showroom floor. This requires putting a focus on creating Hand Written, customer-focused descriptions for each PWC in your inventory that are designed to support your search engine optimization (SEO) efforts.

Optimizing Your Product Pages for Search

When you go to a search engine like Google and type in a word, sentence, or question, the site returns a long list of sites it believes are most relevant to your query. The higher a website appears in those search results, the more likely it is someone will click on it.

The goal of search engine optimization (SEO) is to boost a website to the top of those results when someone searches for a relevant term. You can use SEO to rank higher in searches for terms like “brand + dealer” or “PWC for sale” and so forth.

SEO relies on a proven combination of techniques, including:

• Incorporating high-ranking keywords into the content on your site
• Updating your site frequently to ensure fresh content
• Having custom content (not just duplicate content from the manufacturer)

And that’s just the beginning. SEO can be very complex, but you can check out our SEO resources to learn more about why it’s important and how to incorporate all the SEO factors that matter into your website to rank better in searches. They key message here is about your content. By writing better product descriptions (content) for your website, you can improve your lead generation and get more people to submit contact information. This is when Dealer Assist Now’s personal watercraft description writing services can come in handy!

Meet our Low Hour, Scuff Free, Super Clean 2016 Yamaha FX HO Wave Runner Personal Watercraft shown off in Cobalt Blue hull over White with a Dove vinyl seat is the perfect Mid-Range to make it a Best Buy! This three seater is a blast to operate but also easy to own and trailer to your favorite water spot! Powered by an impressive 1.8 Liter 4 Cylinder 4 Stroke this machine is a rocket ship on the water. The tank should allow you near 100 miles of water excitement and you will love the lower profile of this FX. The wing mirrors are incorporated and the dual throttle handlebar is amazing and innovative. It also offers a Cruise Assist No Wake mode for those pesky coves or controlled areas. If you jump in to swim, this machine allows for easy re-boarding thanks to a step that tucks away.

Dry storage is also important when you are out for the day. Pack your lunch, take you phone, camera, or other stay dry goodies and this Yamaha will keep things dry even in the most grueling surf. Additional bow storage is a plus and not always found in small watercraft like this but the FX has it for you! For parents that worry about full throttle all the time, Yamaha allows you to control Low RPM and even offers a Security mode to prevent unauthorized starting or full throttle cruising – perfect to teach the grandkids how to ride safe! Don’t delay, it’s always the season for fun. Print this Page and Call Us Now for Your Personalized Experience Towards Ownership!

Product description writing is one of the important services for personal watercraft dealers. Unfortunately, many forgo it as they believe that copying and pasting manufacturers’ content will suffice. However, there are many reasons why top online dealers use well-written SEO product descriptions on their pages.